DOING THINGS THEBARDWAY.
OUR CORE PURPOSE
Transforming Materials Responsibly to Build Better Lives, Communities, and Country.
Alan Shaffer West Region North Area Manager
“Focus on the Customer” is important to everyone at BARD. We know that our customers are the key to our success and that no one forgets how you make them feel. We build our business one positive interaction at a time.
Kevin Averkamp Equipment Director and Fleet Manager
“Focus on the customer” It doesn’t matter what our department or our job title. At BARD, we all do whatever is needed to be sure the customer, our customer, gets the best service and products every time.
Kenny Kuhlman Assistant Production Manager
By Acting as One BARD, we are able to maintain effective communication across all areas of the company, giving us a edge when approaching challenges that arise in an always changing and competitive marketplace.
Dennis Thier Chairman
If we can live up to our Core Values, we will be a better company for it. This is good for BARD, good for our employees, and good for our customers.
Brian Thornton Off-Road Equipment Manager
We realize that everyone is different. We all have different thoughts and opinions on any given situation. We choose to “Be Humble” and worry about what is the best way to resolve the situation, not who had the best idea.
Being humble doesn't mean thinking less of ourselves: it means thinking about ourselves less. We are all willing to “sweep the shop” and are not worried about who is right, but what is right.
Build and Maintain Relationships
We succeed when we build and maintain relationships based on trust by communicating consistently, authentically, honestly, and with respect. We take a genuine interest in each other, show appreciation, and do not make remarks at each other’s expense. It’s more than just words; people never forget how you made them feel.
Choose to be Positive and Resilient
We accept that challenges are inevitable but we face them with positivity and resilience. We refuse to play the victim; we take ownership, find opportunities, and take action. We recognize that positivity is a choice — a choice that takes practice. Our positive choices make us healthier, more productive, and resilient; these choices improve our relationships and, ultimately, our lives.
Always Learn, Do, and Improve
Progress, not perfection. The goalpost is always moving and we accept this challenge by continually learning, growing, and improving in all that we do. We never hesitate to ask or explain ‘why.’ Setbacks are part of the process, but we commit to learning from our mistakes, and moving forward. Be a self-starter — there is always something to do and learn. We understand that small daily improvements lead to innovation and extraordinary results.
Safety is not a department, it is a mindset woven into the very fabric of everything we do. A strong safety mindset enables us to focus on making decisions that mitigate risk and get the job done safely. For our families, for our co-workers, and for ourselves: we are all safety managers.
Commit to Quality
Everyone plays a role in quality and we commit to it in all of our processes. We are professional in our actions and take pride in our work and workplace. Quality is never an accident: it takes discipline, diligence, and a conscious effort in order to make the right choice of many alternatives.
Focus on the Customer
Everything starts with the customer, so we make every interaction count. We show them respect, appreciation, and never take their business for granted. We take the time to understand each customer's expectations and then strive to exceed them. We recognize that we're in this together: at the end of the day, their success is our success.
Act as One BARD
There is no “they” at BARD, there is only “we” – we commit and support each other as a team, as One BARD. As stakeholders, we take ownership by accepting accountability and sharing responsibility for achievements and challenges as One BARD. We choose to be part of the solution.